G. Christopher Ritter
Senior Strategy &
Jury Consulting Advisor
Chris is a Senior Strategy and Jury Consulting Advisor for IMS | The Focal Point where he is actively engaged in a wide variety of jury consulting activities, including case analysis and strategy development, mock trial and focus group research, witness preparation, and jury selection. Additionally, he works with trial teams to create highly persuasive trial graphics. He is a master at clarifying the complex and making esoteric topics understandable and compelling.
Since joining the firm in 1998, Chris has worked on more than 500 cases throughout the country, including more than 100 mock jury and focus group projects. Prior to joining The Focal Point, Chris was a trial lawyer for 15 years and was a partner in a major San Francisco law firm. Chris was an adjunct faculty member for 12 years at University of California Hastings College of the Law, where he taught trial practice, evidence, and legal writing.
Chris is an accomplished author, he wrote Creating Winning Trial Strategies and Graphics and Powerful Deliberations: Putting It All Together For the Jury, as well as co-authoring The Trial War Room Handbook: Effective Strategies From the Trenches, all published by the American Bar Association, and all lauded as definitive works in their respective fields. Chris has been a featured presenter at programs including those sponsored by the State Bar of California, the Virginia Trial Lawyers Association, the Texas State Bar, the National Association of Criminal Defense Counsel, the California Continuing Education of the Bar (CEB), the American Bar Association, and Law Seminars International.
Chris has always had a strong commitment to providing pro bono assistance to deserving clients. To this end, he has worked on trial teams to overturn the ban on same-sex marriages in California; free several innocent people who were wrongfully convicted of extremely serious crimes; hold gun dealers responsible for damages caused by their illegal firearms sales; and protect criminal defendants with severe psychological problems.
He is a graduate of the University of Chicago Law School and serves as The Focal Point’s general counsel. Chris is also a co-owner of Oakland United Beerworks, where he promises to buy a beer for any client who stops by.
“[R]emember that simplicity is complex...but one could have learned this from a glow-worm.”